Marketing Interview Advice With Dr. Kevin Newman

Kevin Newman Ph.D., marketing department chair, provides his advice applicable for freshmen trying to get an internship to seniors interviewing for a job with some quick tips for the marketing industry.

Key Considerations During the Marketing Interview Process

  • Use experience to back up claims
  • Know your own “value proposition”

Marketing Interview Process Do’s

  • Do your homework (what is the company working on, what are they about?)
  • Have some great questions
  • Be prepared to answer “Why us?”
  • Differentiate yourself

Marketing Interview Don’ts

  • Avoid simple mistakes
    • Eye contact
    • Look interested
    • Dress appropriate

More PC Business news