After nine months of hard work and creativity, the 2017-18 Benjamin Family Social Media Fellows are signing off. But what did we get out of it? How did our work towards building the PCSB’s brand affect us, both in the present as well as the future?
It’s been a labor of love for us all, and we’ve learned a lot along the way. Here are the top six things we learned over the course of the 2017-2018 academic year:
Communication is something that carries a lot of importance in all spheres of life. In working with a team communication is key, nothing will get done if no one is on the same page, and this applies to both personal and professional relationships. The ability to tell others when you can’t complete a task by a specific deadline or reaching out to a teammate to discuss things that need to be improved is really important. Communication creates a fluid and efficient environment that allows for better work and relationships.
- Don’t Be Afraid to Fail
“Our greatest glory is not never failing, but in rising every time we fail.” Our most powerful successes are not often born on their own, they rise from the sweat and toil of our failures as we work to make something right. Something we learned this year is that to take a risk might mean putting out content that won’t do well, but in the end you learn from it. I think I can say with confidence that we learned a lot more from our failures than we did our successes.
- Trust Your Abilities
Trust your gut, something we’ve been told since we were little. While your abilities might not be that gut feeling you get, it follows the same philosophy. Have confidence in yourself and what you know you’re good at, even if you don’t want to admit it. Playing into your own strengths is not only a great way to build your self-confidence, but it creates a powerful team environment. Your colleagues and teammates will also benefit from your strengths, so trust yourself and your capabilities.
- Appreciate the Opportunity to Learn from Others
Learning from the people around you is a great way to make yourself a better worker and overall person. It’s why we go to school, but learning doesn’t have to take place within the walls of a school; in fact, the majority of what we learn is from others in our day-to-day lives. Over the course of the year we spoke with a lot of wonderful people (both virtually and in person), and what we learned was invaluable. Remind yourself to listen to what others have to say because they’ve been through different walks of life and can teach you more than you know.
- Think Outside the Box
This is something we struggled with at first, which is why we wanted to include it. We were very timid at the beginning of the year and didn’t really branch out when it came to content creation. It took us some time to get comfortable, both with each other as well as the brand, to get ourselves to a place where we could finally discuss the innovative, out-there ideas we had been too scared to try before.
- Use Your Resources
As mentioned previously, we met a lot of people throughout our time with the fellowship. Learning to use the people we met as well as the people who worked with the PCSB was very helpful. It creates a strong community of people that not only want to help you succeed but do help you to succeed. Relationships and how you nurture them are integral to success, so utilize them!
7. Time Management
In working for a brand where we were in charge of the majority of the content pushed out, it was important to make sure that we were working on a strict timeline. It’s easy to get carried away with all of your responsibilities, but you have to make sure that you make adequate time for everything. Keeping a planner where you can mark down things that need to get done is very helpful and a good way to stay organized.